- 01-May-2025
- Personal Injury Law
An agent has several legal and ethical duties under an agency agreement to ensure they act in the best interest of the principal. These duties help maintain trust and protect both parties in the relationship, ensuring that the agent fulfills their role responsibly and in compliance with the agreement.
The agent must act in the best interest of the principal and avoid any conflicts of interest. The agent should not benefit from the relationship in a way that harms the principal or compete with the principal during the agency relationship.
Example: If the agent has the opportunity to work with another company in the same industry, they must disclose this to the principal and avoid any situation where their personal interest conflicts with the principal's interests.
The agent must act honestly and fairly in all dealings with the principal. This includes providing accurate and truthful information and making decisions that are in the best interest of the principal.
Example: If the agent negotiates a contract, they must disclose all material information about the terms and conditions to the principal to help them make an informed decision.
The agent must act according to the principal's instructions, as long as those instructions are lawful and reasonable. If the agent fails to follow instructions, they may be liable for any resulting damages.
Example: If the principal instructs the agent to negotiate a specific price with a supplier, the agent must ensure they do not deviate from that price without prior approval.
The agent is required to perform their duties with a reasonable level of skill, competence, and care. If the agent has special expertise, they must use it to the benefit of the principal.
Example: A real estate agent, who has knowledge of property law, must use their expertise to guide the principal through the legal complexities of buying a property.
The agent must keep accurate records of all transactions and expenses related to the agency and must account for any profits or benefits earned while acting on behalf of the principal.
Example: If the agent receives a commission on a sale, they must provide the principal with a full accounting of the sale, the commission received, and any expenses incurred during the transaction.
The agent must keep all information related to the principal’s business confidential and not use it for personal gain or disclose it to third parties without permission.
Example: A business agent who has access to proprietary information (like pricing strategies or client lists) must keep this information confidential to avoid harming the principal’s competitive advantage.
The agent must act within the authority granted by the principal, whether it’s express (explicitly stated) or implied (based on the agent's role or past practice). Actions outside the scope of authority may not bind the principal.
Example: If an agent is authorized to sell goods but goes beyond this scope and enters into a contract for unrelated services, they may not be able to bind the principal to those terms.
A company hires a sales agent to sell its products. The agent has the duty of loyalty and must not divert business opportunities to a competitor. The agent must act in good faith by providing accurate information about the products to customers. Additionally, the agent must report all sales transactions, account for the commissions, and maintain confidentiality regarding the company’s pricing strategies and customer information.
In conclusion, the duties of an agent under an agency agreement ensure that the agent acts responsibly, in good faith, and in the best interests of the principal. By adhering to these duties, the agent fosters a trustworthy and legally compliant relationship.
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